
Chief Operations Officer for Therapists and Coaches
From Admin Overload to Effortless Operations
As a therapist or coach, your gift is transforming lives—not wrestling with scheduling systems or drowning in paperwork. Your Backpocket COO provides the operational backbone your practice needs, creating tailored systems that free you to focus on what truly matters: exceptional client care and sustainable practice growth.
Let’s transform those administrative burdens into streamlined processes that actually work for your practice, so you can get back to what you do best.
As a therapist or coach, your expertise thrives in the therapy room, not buried in administrative tasks.
Yet the reality of running a practice often means spending precious hours on backend operations instead of client care.
When the day-to-day admin work starts to feel like an uphill battle, it’s easy to lose focus on what you’re passionate about—helping your clients while still having a life.
If any of this sounds familiar, you’re not alone:
Struggling to keep up with the endless admin tasks piling up every day.
Wanting to grow your practice but feeling like there’s no time or energy left to make it happen.
Dreading the behind-the-scenes work when you’d rather focus on supporting your clients.
Feeling like your work and life are constantly chaotic and out of sync.
Finding it nearly impossible to maintain a healthy work-life balance.
Struggling to Keep Up?
Get Systems That Work, So You Can Focus on Your Clients
When your practice runs smoothly, you can focus on what truly matters—helping your clients and growing your business. My client packages are designed to take the admin load off your plate, so you can reclaim your time and energy.
Here’s what’s included:
Calendar Management
& Scheduling
Client Communications
Bookkeeping & Invoicing
Documentation Organization
Package Options
Silver
Package
16 hours/month
Perfect for growing practices
Your Investment:
$720/month
or 3 payments of only $600
for a 3 month package
Gold
Package
30 hours/month
Perfect for established practices
Your Investment:
$1,350/month
or 3 payments of only $1,125
for a 3 month package
Platinum Package
40 hours/month
Perfect for thriving practices
Your Investment:
$1,800/month
or 3 payments of only $1,500
for a 3 month package
Your first “onboarding” month is 50% off when you purchase your first 3 month package!
25+
Clinicians Served
4,200+
Hours Given Back to Clients
$1M+
Additional Revenue Made by Clients
Aedin Frei | Chief Operations Officer
Helping You Streamline Your Practice and Reclaim Your Peace of Mind
Think of me as your practice’s strategic partner. With over 14 years in management and 4+ years running private practice operations, I know exactly what keeps clinicians and coaches up at night—and more importantly, how to fix it. My approach? It’s about creating systems that actually work for you (not against you), helping you reclaim 5-10 hours every week for what matters most.
Here’s the thing about running a practice: you need someone who gets both the clinical side (yes, including all those HIPAA requirements and documentation workflows) and the business side. That’s where I come in. Together, we’ll bridge that gap, creating streamlined operations that support your vision for client care while building a more profitable practice. Because you shouldn’t have to choose between growth and quality care—you can have both.
Frequently Asked Questions
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Think of us as your reliable operational partner—you’ll hear back from us within 24 business hours, every time. No waiting around wondering when you’ll get support.
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Let’s look at the whole picture here. The numbers are compelling: if your billable rate is $200/hour and our service rate is $45/hour, you’re gaining $155/hour in value while we handle the backend work. But the real magic? It’s in the hours you get back—time for family dinners without checking emails, weekend hikes instead of catching up on paperwork, or simply having the mental space to fully recharge between sessions. Because a thriving practice should support your whole life, not consume it.
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We’ve got all those behind-the-scenes tasks covered: from client scheduling and billing to documentation systems and insurance processing. Think of us as your practice’s operational foundation, handling the essential admin work so you can focus on what you do best—supporting your clients.
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Here’s what we know: when you’re not buried in administrative tasks, you have the time and energy to actually build the practice you envision. With streamlined operations in place, you can focus on bringing in new clients, developing your professional skills, or expanding your services—all while maintaining the quality of care that matters to you.
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If you’re finding yourself spending more time on practice management than client care, or if the thought of your admin tasks keeps you up at night, it’s time for support. You’ll know you need us if you’ve ever wished for an extra set of hands to handle the operational side while you focus on the clinical work.
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Let’s start with a conversation. Schedule a complimentary consultation where we’ll talk about your practice challenges and goals. No pressure—just a chance to see if we’re the right fit for helping you create the practice (and life) you want.

Take the First Step Toward a Stress-Free Practice
Here’s how we’ll get you organized, efficient, and back to what you love.
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Reach out through my contact form below to let me know what you need help with.
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We’ll dive into your practice’s unique challenges and map out a plan specifically tailored to your goals.
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I’ll implement systems that streamline your operations, giving you more time for clients, growth, and life outside of work.
Schedule a Strategy Call
Please fill out the inquiry form below. We’ll reach out to you within 24 business hours to schedule your strategy call. We can’t wait to connect!